

Welcome to Now
For Dell Technologies
Brief
Our creative team was tasked with creating a film that highlighted Dell’s commitment to sustainability through their technology and the many green projects they enable. The film had to fit under their branding theme of Welcome to Now, focused on modern digital technology.
Approach
We set out to create a heartfelt narrative with poignant copy, stunning visuals, and moving music. Working closely across copy, art direction, filming, editing, and sound mixing, I was involved word for word, frame by frame - in the editing suite, online with the composer in New York, and also worked on all the social assets around the launch of this film.









