

Voices of Humanity
For European Commission
Brief
It was an honor to be trusted to create a continuation of the previous and successful campaign, Voices of Humanity, for the European Commission. Finding a new angle to highlight the stories of unsung heroes and the people they help with a campaign that aimed to raise awareness of EU’s humanitarian efforts.
Approach
Where the first campaign primarily highlighted aid workers in areas of conflict, we decided this time to include the stories of those whose lives they help save. As a result of trauma, many people who survive devastation lose their voices and EU’s humanitarian aid workers are on the ground providing lifesaving assistance that allows voices to return. This campaign is not fully live, so the work I can show is currently limited to what is live at the moment. But social, Google ads, and full documentary will follow.







